Social Media Marketing Mini Boot Camp

April 27th, 12-2pm

270 Amity Road, Suite 131, Woodbridge CT 06525

In this mini boot camp, attendees will learn from William DeRosa, president and co-founder of Talking Finger who has over 25 years of ad/marketing experience and one of the original social media marketing experts.Talking FInger is the premier social media marketing agency in the northeast, founded in 2010.

The two hour class will encompass everything from creating and maintaining social profiles, how to curate and create content, integrating social into your other ad/marketing inititives and campaigns, reading analytics, basic website optimizations to increase SEO, email marketing integration and much more! 

This is an interactive and hands on class where questions and input are encouraged.

The cost is $40 per person (group discounts available as well). Class is limited to 14 attendees, so please register early. 

To learn more or to register, see the event on our

Facebook Page

‪#‎Instagram‬ ads are here, and available in your Facebook Ads Manager now! We have been posting about this for over a year...well it's finally here! If you need some help or advice, please Comment below. This is something marketers CANNOT miss!

This will be an invaluable tool. The integration is nice, with the ability to create and target ads right through facebook's ads manager. 

Will you be using the ads?

WIN a Starbucks, or Dunkin' Donuts or iTunes card!

Please take a few moments to check out our updated website. Dig through and let us know anything you like/don't like, would change...and any spelling or grammar errors.

 

 All who look through and Comment will get a chance to win a $10 Starbucks or Dunkin Donuts or iTunes card, chosen at random!!

Thank you!

Link: http://www.talkingfinger.com

Merry Christmas to you and yours!

Enjoy your time with friends and family!

Some pics of the new office in Woodbridge. All painting is done, furniture is in and computers are set up (albeit sloppy with wires now, but we need to get some projects done!).

Suggestions for decor? Any thoughts on a motif? Let's hear it!

270 Amity Road

Woodbridge CT 06525

Training and Consulting: 

William DeRosa, President and co-founder of Talking Finger, Social Media Marketing Agency is available for Training and Consulting at YOUR business! 

Whether to an individual or an entire company/organization, Bill can help assess your social and marketing campaigns, give insightful recommendations for improvements, help create integrated strategies, develop content, and so much more!

Stop wasting countless hours "figuring it out" or getting lackluster results. For inexpensive hourly rates, Bill can get your social and ad/marketing on the road to success!

Also available is online training! We offer training and consulting via Skype!

Call, email or Message us to find out more!

203-491-0306

Bill@talkingfinger.com

Facebook Like-Gating to Go Bye-Bye 

on November 5th, 2014

Dear Facebook, 

You continually make these changes that are simply ignorant and asinine. Another proverbial nail in the coffin for small businesses trying to gain traction on an increasingly difficult Facebook marketing platform. 

Their moves continually push away the 90% of businesses in the US that are not big brands or have huge budgets. Foolish, foolish follow up to already declining Reach. Businesses better start looking at other social networks to find their audience, as living strictly on Facebook will be detrimental. 

What the heck do you mean by " To ensure quality connections and help businesses reach the people who matter to them, we want people to like Pages because they want to connect and hear from the business, not because of artificial incentives. We believe this update will benefit people and advertisers alike." Ummm NO. 

Who are YOU to tell a business what a quality connection is? Studies CONTINUALLY and EMPHATICALLY show that fans Like a Page for these top four reasons: 

1. Support a Brand I Like. 

2. TO GET A COUPON OR DISCOUNT. 

3. To receive regular updates of new products/services. 

4. TO PARTICIPATE IN CONTESTS. 

You have already systematically started smashing #1 and 3 with your algorithms in a force to "pay to play" model, NOW you are going to KILL #2 and 3. 

What you obviously don't get, Facebook, is that these incentives often result in further chance of viral awareness via engagement to potentially reach that friend of a friend that doesn't know about a Page! Way to kill the usefulness of leveraging audiences. 

I love Facebook, and have been a HUGE supporter with my agency for over 5 years telling clients that should have a facebook presence (for the most part...some businesses don't ever get an ROI on facebook die to target audience), should budget for some ads/boosted posts, create great content, and engage. 

Facebook: you better change directions soon.The grass is getting much greener on other social networks, while your lawn is quickly seeing the winter of our discontent.

Facebook and Instagram have truly started to integrate the two networks. In the latest update to Instagram, you will see "Suggested for You" that will pull from your relationships on Facebook. 

Why is this important?

Facebook has lost some of it's luster with the youth, while 

Instagram is the #1 app for the under 30 crowd.

It will not be long before you see massive tie-ins for ads and other marketing initiatives.

In short, having a solid presence on Facebook and as well on Instagram will be a powerful marketing campaign to reach mass audience, but allow different messages to the two networks.

What are your thoughts?

Google Hangout recording by three experts. Discussion "Silo

 Marketing and Why it is Detrimental to Your Business" -What is silo marketing? -The shift from print to digital initiatives -The impact of Social Media Marketing Brands need to connect and integrate -Tips to avoid silo marketing Inspiration: Working with virtual teams and more! A lot to learn, and a fun video to watch! 

Watch The Video!

What a nice picture sent to us by the Boys Girls Club of the Lower Naugatuck Valley! Very happy to have been able to support such a great charity and give these kids a great day at SportsCenter Connecticut! 

More info at link: Talking Finger Facebook Page