Day two of the Facebook Developers Conference: F82015. Watching on the big screen in our conference room, continuing from yesterday. So many great new products for marketers coming to facebook! 

Looking forward to the new available ads manager dashboards, Parse, Messenger for Business and much more!

Where is everyone? Pew Research Center has released a comprehensive four-page report on adult use of social media sites: "Demographics of Key Social Networking Platforms". This is GOLD for those wanting to understand where their audience is. If you use social media for your marketing, you MUST (repeat...MUST) look through the reports. Any questions or thoughts, post below. Comment if you actually looked through it!!

LINK TO REPORT CLICK HERE 

We told you it was a matter of time. We posted about a year ago to look out for Pinterest to allow paid advertising. Launched today, #‎pinterest‬ now has what is called Promoted Pins. Go see if you have been invited yet! 

Post up any q's or thoughts below. I am playing with it all now. Will you use this network more now that you can target advertising?

WIN a Starbucks, or Dunkin' Donuts or iTunes card!

Please take a few moments to check out our updated website. Dig through and let us know anything you like/don't like, would change...and any spelling or grammar errors.

 

 All who look through and Comment will get a chance to win a $10 Starbucks or Dunkin Donuts or iTunes card, chosen at random!!

Thank you!

Link: http://www.talkingfinger.com

Touted as perhaps one of the worst blizzards for our area (Connecticut) in history, most people around here will be off today. Some bosses are jerks....so enjoy! 

Geek Central: My Apple Collection

Some of the various old Apple/Macs I have piled in my office to play with and work on/upgrade/be nostalgic about. Every one of them boots up smile emoticon I have 5 or 6 more at my house to bring down here. I''m thinking about decorating the new office with these spread out around, all on and operating to play with. What do you think?

Happy New Year to You and Yours!

Thank you to all of our friends, fans and family for another great year at Talking Finger!

May the next year be YOUR best yet!

Merry Christmas to you and yours!

Enjoy your time with friends and family!

Some pics of the new office in Woodbridge. All painting is done, furniture is in and computers are set up (albeit sloppy with wires now, but we need to get some projects done!).

Suggestions for decor? Any thoughts on a motif? Let's hear it!

270 Amity Road

Woodbridge CT 06525

This Saturday, support your local small businesses! Instead of going to the mall, drive around your town and visit some local stores that maybe you haven't been to in a while, or never even explored. Instead of Home Depot, visit that local hardware store. 

Where will you shop? 

And if you are a business owner, check out some ideas and grab some tools to make YOUR Small Business Saturday a Success. 

Click HERE to go to the AMEX website 

Instagram News!

In the newest update, you can now edit posts on #instagram! I have some cleaning up to do on Talking Finger's posts!

This is a long time coming. I never really understood why you couldn't edit posts on some social networks. 

Link to our Instagram, Follow us!

Where are the Teens Going?

Where are the teens going? They are leaving Facebook (as the older crowd continues to join and use more often) and hopping on Instagram. However, Facebook owns Instagram, and there is a rumor that ad delivery is coming soon to Instagram...in which when creating ads, you can cross promote in the ads manager between Facebook and Instagram...big things happening!

Read more and discuss on our Facebook Page!

Working on a proposal while I watch The Social Network. Ever see this movie? (It's awesome!) Anyone else up? 

What a great time at #warriordash Connecticut this weekend! Talking Finger was well represented in the race by Bill DeRosa, President and Co-Founder (me!)

 This is a great team building event...I saw a ton of companies with a team. I highly suggest it!

This is a new Facebook Page feature for Page Admins that run multiple Pages! You can now CROSS PROMOTE and Engage Page to Page simply and easily! No more going to log in/out as a Page to then post on another Page you admin!

Simply click the little logo icon in upper right, and choose which Page you want to 

Comment, Like or Share as!

Perfect for brands with multiple Pages that want to leverage audiences, and agencies that handle several client Pages!

Any q's, or other uses you can think of, post below!

Training and Consulting: 

William DeRosa, President and co-founder of Talking Finger, Social Media Marketing Agency is available for Training and Consulting at YOUR business! 

Whether to an individual or an entire company/organization, Bill can help assess your social and marketing campaigns, give insightful recommendations for improvements, help create integrated strategies, develop content, and so much more!

Stop wasting countless hours "figuring it out" or getting lackluster results. For inexpensive hourly rates, Bill can get your social and ad/marketing on the road to success!

Also available is online training! We offer training and consulting via Skype!

Call, email or Message us to find out more!

203-491-0306

Bill@talkingfinger.com

Facebook Like-Gating to Go Bye-Bye 

on November 5th, 2014

Dear Facebook, 

You continually make these changes that are simply ignorant and asinine. Another proverbial nail in the coffin for small businesses trying to gain traction on an increasingly difficult Facebook marketing platform. 

Their moves continually push away the 90% of businesses in the US that are not big brands or have huge budgets. Foolish, foolish follow up to already declining Reach. Businesses better start looking at other social networks to find their audience, as living strictly on Facebook will be detrimental. 

What the heck do you mean by " To ensure quality connections and help businesses reach the people who matter to them, we want people to like Pages because they want to connect and hear from the business, not because of artificial incentives. We believe this update will benefit people and advertisers alike." Ummm NO. 

Who are YOU to tell a business what a quality connection is? Studies CONTINUALLY and EMPHATICALLY show that fans Like a Page for these top four reasons: 

1. Support a Brand I Like. 

2. TO GET A COUPON OR DISCOUNT. 

3. To receive regular updates of new products/services. 

4. TO PARTICIPATE IN CONTESTS. 

You have already systematically started smashing #1 and 3 with your algorithms in a force to "pay to play" model, NOW you are going to KILL #2 and 3. 

What you obviously don't get, Facebook, is that these incentives often result in further chance of viral awareness via engagement to potentially reach that friend of a friend that doesn't know about a Page! Way to kill the usefulness of leveraging audiences. 

I love Facebook, and have been a HUGE supporter with my agency for over 5 years telling clients that should have a facebook presence (for the most part...some businesses don't ever get an ROI on facebook die to target audience), should budget for some ads/boosted posts, create great content, and engage. 

Facebook: you better change directions soon.The grass is getting much greener on other social networks, while your lawn is quickly seeing the winter of our discontent.

Facebook and Instagram have truly started to integrate the two networks. In the latest update to Instagram, you will see "Suggested for You" that will pull from your relationships on Facebook. 

Why is this important?

Facebook has lost some of it's luster with the youth, while 

Instagram is the #1 app for the under 30 crowd.

It will not be long before you see massive tie-ins for ads and other marketing initiatives.

In short, having a solid presence on Facebook and as well on Instagram will be a powerful marketing campaign to reach mass audience, but allow different messages to the two networks.

What are your thoughts?

Google Hangout recording by three experts. Discussion "Silo

 Marketing and Why it is Detrimental to Your Business" -What is silo marketing? -The shift from print to digital initiatives -The impact of Social Media Marketing Brands need to connect and integrate -Tips to avoid silo marketing Inspiration: Working with virtual teams and more! A lot to learn, and a fun video to watch! 

Watch The Video!

The Wizard of Oz:

Have you posted content from inside your business recently? The latest products? A picture of the new front office manager? A short video of your production line in action? A funny story? Advice for other entrepreneurs? A charity event you attended? The new office computers? A company lunch at a local restaurant?

Let people get to know you!

Why the Wizard of Oz? For film buffs, the point of the Man Behind the Curtain is simple: people are naturally drawn to the unknown. What makes your business tick? What goes on behind the scenes?

Open the curtain with your content, and let people connect and engage with YOU!